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Satisfaction: How Every Great Company Listens to the Voice of the Customer

Author:
Binding: Paperback
List Price: $14.95
Our Price: $2.50 USD
Qty Avail: 2


ISBN: 9781591841647
Publisher: Portfolio
Language: English
Page Count: 266
Publication Date: 1/1/2007
Size: 8.49" l x 5.43" w x 0.85"
Series: N/A

The ultimate guide to customer satisfaction, from the people who understand it better than anyone. For nearly forty years, J. D. Power and Associates has been synonymous with measuring customer satisfaction and helping businesses understand what customers really want. Now two of the company’s senior executives, Chris Denove and James D. Power IV, unlock the vault on decades of closely guarded research data - and insights previously available only to the firm’s clients. This is the first book that really explains how great companies like Lexus, UPS, JetBlue, and Enterprise Rent-A-Car get it right, delivering consistently high customer satisfaction and translating it into profitable growth.

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