If your business isn’t active on social media, it needs to be. Seventy-four percent of consumers use social networks to help them make purchasing choices.
Upon review, the 2016 results were definitely a pleasant and welcome surprise. As a whole, the industry saw another successful year, recognizing a 3.3% rise in unit sales of print books over 2015, reaching 674,000,000 units.
Creating something interesting in-store for people to talk about can increase foot traffic and chatter around your business! Book Art can become the subject of many social media posts, contests, and creates an amazing impression for first time customers in your store.