Marketing is a game. You can choose to play it safe or take a risk and hope for the best. Even with the most exhausting research and expert opinions, a bold marketing campaign is a roll of the dice.
Marketing

Loyalty Program: Why you need one and how to get started
Your customers are your biggest cheerleaders (or your biggest threat!) so treat them well and it will pay off. Here’s why you should have a loyalty program.

Creative Merchandising Ideas
Making your store stand out from the competition is crucial to staying healthy and profitable. Here are 6 creative merchandising ideas to get you started.

SEO Marketing: Part 2
You may not be aware of some important SEO factors that are off your own website that are also integral to achieving a top-ranked search engine listing.

SEO Marketing: Part 1
Increase your website ranking and traffic to your website by using these simple SEO Marketing (Search Engine Optimization) tips.

PART 4: How to Market Your Business on Facebook
Facebook is still the king of the social media world. If you are considering taking the plunge into social media, you should definitely start with Facebook.

PART 3: How to Market Your Business on Twitter
More and more people are reaching out to businesses through social media, particularly Twitter, to ask questions and bring up problems about their experience.

Bounce Rate – Why It Is Important and What You Can Do about It
Learn how to lower your bounce rate to better engage website visitors, entice them to explore your site, and convert them into long-standing customers.

How to Create an Email Newsletter
By following these basic steps, you can have your new email newsletter set up and reaching your customers in no time!

A Beginner’s Guide to Marketing Your Store on the Internet: Part 1 – Retargeting
There’s a magnitude of options available to increase revenue and customer satisfaction of your online sales, among the best of them is retargeting.